Do social media impact SEO? This question is very difficult to answer. And only a few have tried for one major reason: it is often a subject of disco...
Neglected for a long time, the optimization of images for SEO is something that count enormously nowadays! Indeed, since 2007, the optimization of im...
HTTPS? But what is it, you may wonder? HTTPS (Hypertext Transfer Protocol Secure) is a protocol to transfer data on the internet, by using an encrypt...
Two years ago, Google launched its ETA ads (Expanded Text Ads). A few weeks ago, Google announced a brand-new format for its ads: the so-called respo...
Google recently published on its blog, Google Research blog, an article concerning the evaluation criteria for voice searches results. According to t...
After the new ads extensions, such as SMS, price and affiliate location, that have been gradually introduced over the last months, Google AdWords now...
The question of the structure of your web site is essential because a good structure offers of better results in the search engine result pages. Very...
While the click through rate (CTR) and the number of times a page was consulted were previously considered by the algorithm, they have now been drop...